Our Story

Home / Our Story

Our principles are simple:


Follow through on commitments. Always do what we say we’re going to do. Maintain our client’s confidentiality.


Be transparent with clients, partners and providers. Communicate freely, plainly and openly.


Always tell the truth. Have the courage to confront difficult topics respectfully and openly.  Stop evil. 


100% client focused. We don’t answer to vendors and we carry no quotas. Our obligation is to provide high-value options for our clients to meet their objectives.


Avail was established as a platform inspiring, empowering and enabling leaders to achieve big things and solve big challenges.  We use our industry knowledge, market intelligence and understanding of technological possibilities to provide solutions and business insights to our clients.

Avail was born in the minds of its founders after 20 years of business experience in technology.  It took a 360° view of the industry (having been consumers, clients, consultants and providers) and many late-night, coffee-fueled, whiteboard strategy sessions to realize the pioneering insight that would launch our company.  We had seen that the traditional technology acquisition model was grossly inefficient and shifted control away from the client.  The old model was expensive and too easily allowed for the manipulation and disruption of the client’s strategy.  Too few clients understood the options available to them (contractually, legally, financially and technologically), and fewer still had the capability and time to thoroughly evaluate the rapidly growing and changing choices of vendors.

Today, Avail is a better way for clients to get the proper due diligence on the market, design the solutions best suited to their objectives, and align best-of-breed providers for long-term success. The company uses the agent model to fund our work, so that superior consulting services can be offered to clients at no charge.  By significantly reducing vendor costs, savings are passed on to our clients.

We didn’t realize when we started that we were pioneering something so unique in the industry.  We’re so pleased and grateful to see our clients empowered by our work!